For schools & brands
The most engaged audience in Black culture.
HBCUReels puts institutions and brands inside the moments HBCU students and alumni actually watch, share and talk about.
Monthly viewers
2.1M
Avg. session
24 min
Audience age 18–34
78%
Engagement vs. TikTok avg
2.4×
Campus Partner
$2,500/mo
- — Verified official channel
- — Event livestream tools
- — Recruitment reels
- — Engagement analytics
Brand Campaign
From $15K
- — Sponsored reels with top creators
- — Branded challenge
- — Feed + school takeovers
- — Brand lift reporting
Conference / National
Custom
- — Multi-school rights
- — Classic & homecoming coverage
- — Co-branded studio content
- — Dedicated partner team
Partners & advertisers
TargetNikeGoogleState FarmBeatsGlossierUNCFThurgood Marshall College Fund
Request the media kit
Audience demographics, rate card, case studies and our 2026 homecoming calendar. A partnerships lead will reply within one business day.